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Make It Happen
Laura Avery Mirror contributing writer
Food processing got scary when it got all gadgety. Think of the early
days, when folks simply roasted, boiled, cut and mashed their food.
Then along came the mortar and pestle, and herbs could be crushed —
even creamed — to release their flavor essences. Voila — toppings and
sauces.
Hand-operated mechanical beaters gave rise to blenders and mixers,
then the first Cuisinart appeared on the market, and unless you had
one of these gadgets, you weren’t a serious cook. But was the average
home cook seriously expected to own, let alone know how to operate, a
dough hook, a paddle attachment and an assortment of lethal slicing
apparati, all whizzing at super-visual speed?
Fortunately, home cooking has recently come back down to earth.
Cuisinarts can now be had for under $100, everyone is watching cooking
shows, and more and more people are shopping at their local farmers’
market. One of the simplest, most delicious and fool-proof things
anyone can make at home with a fancy appliance or a simple mortar and
pestle, is pungent, delicious pesto.
Cynthia Bronte, owner and chief recipe tester for Pesto Perfectto, has
been experimenting with different pesto recipes for six years.
Cynthia, born in the U.S. to Sicilian parents, began growing basil,
the primary ingredient for pesto, in a greenhouse in San Diego County
as a sideline to her nursery business. Basil plants are intensely
flavored and tender, and simply turn black and die at the first hard
frost.
It is a coveted seasonal treasure, and is best-known as the perfect
complement to tomatoes in any dish imaginable. Under ideal growing
conditions, it is a prolific and giving plant as well, and it thrives
in a greenhouse environment. Cynthia further experimented with growing
her basil plants hydroponically, a method in which plants are grown in
a perlite or sand medium irrigated by nutrient-rich water. Plants that
are grown indoors under these conditions are extremely tender and
sweet, because they do not pick up the strong mineral taste that
plants grown outdoors absorb from the soil.
The name “pesto” is taken from pestle, the implement that was first
used to crush fragrant basil leaves with garlic in the first step in
pesto making. Pesto’s other basic ingredients are olive oil, parmesan
cheese, pine nuts and a little salt. The flavors blend into a sinfully
rich, creamy sauce that is best simply ladled onto hot pasta. But here
Cynthia began to venture into uncharted areas with her abundance of
basil, and today Cynthia’s business, Basiltops, features a dozen
specialized pesto recipes, all available to taste and buy at several
California farmers’ maarkets.
Like many another small business that began with an idea and a home
kitchen, Basiltops has become a small industry. Cynthia remembers the
day she decided to buy her first 20-quart Hobart mixer, a giant
tabletop thing that was soon replaced with a floor model behemoth of a
size unimaginable just months before.
Cynthia spent most of her time outside the greenhouse processing vats
of pesto for her customers. She packaged the finished product in
ziploc bags that became messy when opened, but soon to everyone’s
relief Basiltops came up with an ingenious resealable spout that made
single servings of pesto positively drip-free. Cynthia and her partner
made the rounds at the Santa Monica Wednesday market — first once a
month, then every other week, then weekly.
Basiltops began to bring out more new products - low fat pesto made
with lime juice in place of olive oil, a sun dried tomato pesto, and a
“pestomole” which incorporated avocados into the basil mix. As a
topping, Basiltops’ pestos had increasingly creative uses. Cynthia
continued to share recipes that she had compiled and received from
customers for pesto in potato salad, as a topping for baked fish, and
as a vegetable dip.
Because Basiltops pesto contains ingredients that Cynthia herself does
not grow, the product must be placed in the “non-agricultural” section
of California Certified Farmers’ Markets, which adhere to a strict
“growers only” policy. Farmers like Cynthia feel that simply
processed, value-added agricultural products are good for farmers and
good for the markets and customers they serve.
Recently the trend at farmers’ markets has been to allow more and more
processed products into the certified agricultural section, a practice
that is undergoing review by a state advisory committee on farmers’
market issues.
Tender, greenhouse grown basil is a wonderful product that can be made
into a number of tantalizing pesto mixtures, as Cynthia has shown.
Home cooks should all try to make a batch of this classic sauce at
least once, whether they have a state of the art food processor or a
simple mortar and pestle. Then they can come on back to the farmers’
market and compare recipes with a true Sicilian pesto maker at the
Basiltops stand. A great pesto dish can make anyone feel like a pro. |
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